
Trace
Trace is a YC Winter 2025 (W25) company. Based in San Francisco, CA, USA. Team of 3.
About Trace
Summary
Trace builds voice AI agents that handle customer support calls end-to-end for banks, fintechs, and insurers. The agents connect directly to core banking systems and external APIs to complete tasks, such as card replacements, transaction lookups, fraud complaints, and account lockouts, without handing the caller off to a human or a self-service flow. This replaces the live agents and IVR menus that financial institutions currently rely on for high-volume, repetitive inbound call types.
Go-to-market
Trace sells to financial institutions, including banks, fintechs, and insurers, and acquires customers through direct outreach and live demos.
From the Y Combinator listing
Voice AI Customer Support for Financial Services
We started Trace because we believe AI should wow customers, not frustrate them. As a result, we prioritize reliability and seamless customer interactions. Trace AI agents resolve calls end-to-end, securely integrating with bank systems and external APIs. So far, our agents handle quoting, application, and transaction tracking calls for our partners — but we’re still searching for new exciting use cases. Question to all fintechs/banks: Which customer requests keep coming back to you? We’d love to learn how you handle them now and if they are ripe for automation.
Facts
- B2B / B2B
- San Francisco, CA, USA
- 3
- Active
- Early
Founders (2)
- Kayla Lee
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