Popular Pays
Popular Pays is a YC Winter 2015 (W15) company. Based in Chicago, IL, USA. Team of 37.
About Popular Pays
Summary
Popular Pays builds software that connects brands with content creators and influencers to produce and manage marketing campaigns. Brands use a dashboard to communicate directly with creators, coordinate multi-platform campaigns, and track performance, replacing ad-hoc outreach and manual campaign management. The product serves marketing teams that need a structured workflow for sourcing, briefing, and collaborating with creators at scale.
Go-to-market
Brands and marketing teams are the buyers, accessing the platform through a self-serve dashboard while creators join via a dedicated iOS and web app.
From the Y Combinator listing
Software for collaborating with content creators and influencers
Popular Pays is a platform connecting content Creators with Brands who want content to tell their stories. We’re tech-forward, with an in-house built iOS and web app (for creators) and dashboard (for brands) that delivers direct communication & powerful statistics to help you run a multiplatform campaign. To find out what we’re about, visit our website: www.popularpays.com.
Facts
- B2B / B2B -> Marketing
- Chicago, IL, USA
- 37
- Acquired
- Growth
Founders (2)
- Steven Wanderski
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