
Lapis
Lapis is a YC Fall 2025 (F25) company. Based in San Francisco, CA, USA. Team of 4.
About Lapis
Summary
Lapis builds AI agents that handle the full paid advertising workflow for startups, from creating ad creative and launching campaigns across Google, Meta, LinkedIn, and ChatGPT, to generating matching landing pages and tracking conversions. The agents continuously optimize based on real traffic results, replacing the work of a dedicated growth marketing team. Startups use Lapis to acquire customers without hiring or managing the campaign operations themselves.
Business model
Subscription pricing tiers listed publicly on the site.
Go-to-market
Startups are the primary buyer; the product is self-serve, with a "Get started" flow on the website and pricing visible without a sales conversation.
From the Y Combinator listing
AI Growth Marketer for Startups
Lapis is an AI growth marketer for startups. Lapis' AI agents create ads, run marketing campaigns, write website content, and track web and LLM analytics so startups can get more customers.
Facts
- B2B / B2B -> Analytics
- San Francisco, CA, USA
- 4
- Active
- Early
Founders (2)
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