Neon logo

Neon

Neon is in a16z speedrun SR001. Based in San Francisco, California, United States of America. Team of 20, founded in 2022.

  • Fintech
  • Gaming
  • Commerce / Marketplaces

Facts

Location
San Francisco, California, United States of America
Team size
20
Founded
2022

About Neon

GPAgent's own fund-neutral profile, written from public information. Updated Sep 25, 2026.

Summary

Neon builds white-label e-commerce and payments infrastructure for mobile and PC game studios that want to sell directly to players outside the app stores. Studios use Neon's platform to launch web shops, handle global checkout, and manage subscriptions and virtual-goods SKUs, replacing a patchwork of payment processors and custom storefront builds. The product lets game teams own the customer relationship and capture margin that would otherwise go to platform fees.

Business model

A fee on payments and commerce volume processed through its merchant-of-record platform.

Go-to-market

Game studios and mobile publishers are the buyers; they engage through a sales-assisted motion, with teams contacting Neon directly via a "Talk to an Expert" flow on the website.

Founders (1)

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